Mine Your “Big Data” to Take Business Analytics to the Next Level
The heart of every business analytics practice is data. And the burgeoning volume of “Big Data”—machine data generated by applications, servers, network devices, security devices and remote infrastructure—presents an enormous opportunity for business analysts. Interpreted and leveraged correctly, the combination of Big Data and business analytics allows organizations to make data-driven business decisions faster and more effectively than their competition.
However, as analysts well know, the volume and complexity of this data is by no means easy to harness. The data is generated from many disparate sources. In many cases, it is unstructured and difficult to fit into predefined categories. And the most meaningful insights from it often require real-time analysis.
In order to keep pace with rapidly changing industry dynamics, organizations can’t afford not to take advantage of all the insights the analysis of Big Data has to offer. Splunk® is an integrated solution that provides a unified way of organizing and extracting data from websites, business applications, social media platforms, hypervisors, sensors, traditional and open-source databases, etc. It then allows you to search, report and analyze these big hunks of data, no matter where it came from or how unstructured it is.
Conducive’s implementations of Splunk help organizations get unprecedented insight that can lead to improved customer experience, increased operational efficiencies, better insight into user trends on social platforms and more: